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Is ‘Google Play’ designed to aid Google Plus ?

March 29, 2012

I don’t know about you but without making any conscious decision to do so I find that I’ve been using Google Plus less than I did. I still feel that it is an excellent product so why has this been happening?

Apparently the same has been happening with others but some industry observers feel that the introduction of ‘Google Play’, replacing the old (Old!? It’s nobbut a youngster!) Android Market has been designed to boost sharing on Google Plus. Here’s what Bea Halstead said yesterday:

To date, a few industry analysts have been hinting that Google Plus suffers from a lack of use by the over 10 million registered users. With the implementation of Google Play, and the limited sharing available, it seems like Google is devising a strategy to boost interaction within Google Plus.

What do you think? Are you using Google Plus as much as you did? Will ‘Google Play’ make any difference?

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David Murray March 29, 2012 at 2:23 pm

I agree, Bea. I built up a circle of people living near to where I am (close to the Lake District in Northern England) but as time has gone on they mostly seem to have disappeared from G+ except for the technology geeks. Another of my circles, though, is entirely populated with Google staff. It’s been quite helpful to have direct info from them. My social marketing circle has also been valuable, but as I said in the post I do seem to have dropped off somewhat from regular use without really knowing why.

Bea March 29, 2012 at 2:07 pm

I think any product that Google produces from now on may limit the social sharing to Google Plus, save for YouTube, which still offers the ability to share to Facebook and Twitter. Perhaps a more aggressive move toward eliminating options to share with other networks will produce a more engaged community. I find personally, there is more available within Google Plus for my technology interests, but I’m still not finding my friends sharing, so the social element for catching up with them is null within that environment.