This afternoon I was setting up and re-setting some of my social networking sites, updating and expanding my LinkedIn profile, and connecting some of the sites together. When I came to Squidoo I found that it was now possible to check how many of my Facebook friends had set up their own Squidoo lenses.

Now I don’t have a very large Facebook following (only around 268, of whom 152 appear to be active) but I was extremely surprised to discover that, even though the majority of these good people are engaged in what can broadly be called the Internet marketing field, only 39 of them have Squidoo lenses.

Within the 39 there is, of course, quite a variety. One has more than sixty Squidoo lenses, and has made these a major plank of his marketing programme. Others have far fewer, or only one.

If you do not yet have (free!!!) Squidoo lenses as a strand in your marketing strategy I would strongly recommend it.

Or maybe you haven’t come across Squidoo.  If not, take a look at this lens which I produced on a subject far removed from Internet marketing last year – William Wilberforce.  Then imagine what you could do with a Squidoo lens on a theme of your marketing activities.  Whereas my Wilberforce lens was non-commercial apart from promoting a few books available at Amazon,  my lens on The English Lake District is unashamedly commercial in that it links to my travel and tourism sites for that part of the UK.

What’s stopping you using this immensely powerful service (which has a Google pagerank of 8 and Alexa rating 504)?

Tags: Squidoo

This entry was posted on Monday, March 2nd, 2009 at 4:50 pm and is filed under Squidoo, internet marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.