Posts Tagged ‘ethical standards’

Site Standards in the Health & Fitness Niche

Saturday, December 19th, 2009

I have a couple of small sites in the health and fitness niche, and have often wondered about whether or not it would be right to promote certain types of product and service. There is so much fake material around, and not only the fake pharmaceuticals which are a curse especially in developing nations; there’s a multiplicity of ebooks promoting “cures” which no self-respecting qualified clinician would ever recommend.

On the one hand one does not want to close off less conventional but perfectly legitimate options. At the same time one does not want to be found promoting rubbish. It’s not always an easy balance to keep.

Today I came across a summary of some research done by scientists in the University of Sheffield (England) into factors affecting the degree of trust placed by web users in online health information. They developed some interesting guidelines for site owners which certainly merit serious consideration by any webmaster owning or managing sites and blogs in the health niche who wishes to maintain standards of integrity beyond simply generating some quick revenue.

For more click online health advice and information.


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