Business

The first of today’s news items for small business on the web comes from the Houston Chronicle and contains basic but often forgotten advice:

Small business Q&A: Keep website simple

“A basic rule of website design is to keep it simple. Make it easy for people to find and navigate your site. Pick an easy-to-remember web address. Think about the keywords people would use to search for you and make sure your website is search engine optimization-friendly. Your goal is to have your website come up on the first page of search results. Then, when prospective customers click on your site, your next goal is to catch their attention quickly …”

http://www.chron.com/business/article/Small-business-Q-amp-A-Keep-website-simple-3706546.php

Next some Facebook news. Opinions on business use of Facebook varies enormously. For myself I can’t quite make up my mind. Maybe I’ve not been sufficiently committed to my Facebook pages (we haven’t yet developed the one for AdMastery.biz but do have others) but up to now I’ve not seen much benefit from them in terms of generating site visitors. Twitter and Tumblr have done far better. However, here’s an update on Facebook’s small business pages.  See what you make of it. I’ll be looking closely at it too.

Facebook Renovates Its Small Business Site

“In an effort to better serve its growing small business clientele, Facebook has revamped its Facebook for Business website. The social network announced the changes, which will provide more in-depth tips and tutorials for smaller and midsized … AllFacebook”

http://allfacebook.com/facebook-for-business-redesign_b94728

 That’s it for now. Back again soon.

{ Comments on this entry are closed }

What? He Sold A Million eBooks in 5 Months? On Amazon?

24 September 2011

[easyazon-image-link asin=”1935670913″ alt=”How I Sold 1 Million eBooks in 5 Months” src=”http://ecx.images-amazon.com/images/I/51ZRbViFdZL._SL160_.jpg” align=”left” width=”107″ height=”160″]The title of this book reads rather like a fantasy … but it isn’t! He really did it, and he wasn’t previously a big-name author! There is no point in my writing at great length about it. You don’t want to […]

Read the full article →

Social Media Leadership

22 September 2011

[easyazon-image-link asin=”0983243123″ alt=”Social Media Leadership: How to Get Off the Bench and Into the Game” src=”http://ecx.images-amazon.com/images/I/51kd731gAyL._SL160_.jpg” align=”right” width=”105″ height=”160″]This blog is aimed chiefly at solo and small-scale online business builders. This book is in realms of 7- to 10-figure turnovers. Where’s the connection? Surely this is out of our league. Not at all! One thing […]

Read the full article →

The Genius of Godin

18 September 2011

I’ve long admired the writings of Seth Godin. He has succeeded in helping many to break out of their mentally confining boxes and to see their businesses and themselves in new ways. Today I’m simply listing four of his fairly recent books. Get them, read them and digest them. Enjoy your reading. There’s nothing quite […]

Read the full article →