Seth Godin

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November 5, 2011

Permission, conformity, compliance, plain boring uniformity? Is that the pattern of working life?

Well, in some areas a definite routine is essential. I’d not like to fly the Atlantic wondering whether the big bird carrying me had been maintained by engineers each of whom “did their own thing”.

But in so many areas of business and employment there’s room for initiative, for imagination, for flare, for individuality, for “spark”. In Poke the Box Seth Godin argues, “Compliance is no longer a competitive advantage”.

As the Amazon review puts it:

Poke the Box is a manifesto by bestselling author Seth Godin that just might make you uncomfortable. It’s a call to action about the initiative you’re taking-– in your job or in your life. Godin knows that one of our scarcest resources is the spark of initiative in most organisations (and most careers)-– the person with the guts to say, “I want to start stuff.” Poke the Box just may be the kick in the pants you need to shake up your life.

“Poke the Box” by Seth Godin (2011)

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The Genius of Godin

18 September 2011

I’ve long admired the writings of Seth Godin. He has succeeded in helping many to break out of their mentally confining boxes and to see their businesses and themselves in new ways. Today I’m simply listing four of his fairly recent books. Get them, read them and digest them. Enjoy your reading. There’s nothing quite […]

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